Founded only one year after Dale Carnegie wrote his best selling book How To Win Friends and Influence People, John Deere is an iconic brand with a firm hold on the agriculture, lawn care, and heavy machinery industries. But even long-standing companies with a loyal following feel the need to improve from time to time. …
While you likely understand what BRB means and can probably suss out the intent behind LMAO, the acronyms used in sales can be a lot less obvious. Even less obvious is how these strings of letters can actually impact your business. Read on to learn the meaning behind five integral sales acronyms, as well as…
When you want to grab someone’s attention, the best way to do so is by engaging them in conversation on a topic of their interest. Thanks to the internet and social media, it is easier than ever to learn about a person’s favourite sports team, hobby, or travel destination. From there you’re just a quick…
Customer service never ends. From the first inquiry, to finalizing the sale, to the end of the warranty and beyond, there are many times during the customer lifecycle when he or she will be interacting with a representative from your business, and it’s important that each experience is a positive one. Sometimes this will be…